We create and operate lead generation brands across insurance, mortgages, roofing, solar, HVAC and home services. Each brand captures buyer intent through paid ads, search and content — and the leads go to the businesses that close them.
Start with 25 leads. Invalid contact data is replaced free.
We take on 2–3 buyers per vertical, per market. Tell us where you sell and we'll tell you what we have.
No cost to apply. We'll only take you on if the math works for both of us.
You've already tried the obvious things. You hired the agency that charged $3,500 a month and sent you a dashboard. You bought a batch of leads that turned out to be six months old and sold to four other companies. You bumped your Google budget and watched cost-per-click climb while the phone stayed quiet.
And the cost isn't just the money you spent. It's the reps sitting idle at 2pm on a Tuesday. It's the crew you can't hire because you can't promise them a full week. It's a slow month you can't explain to your partner, and the creeping suspicion that everybody in your industry knows something you don't.
Here's the swap. Instead of renting an agency's time, you buy a finished product: a real person, in your market, who just raised their hand for what you sell. We spend our own money to find them. You pay a flat price per lead, only for the ones we deliver, and we coach your team on the process that turns them into booked jobs.
Every vertical gets its own brand, its own ad accounts, and its own funnel. A solar lead behaves nothing like a mortgage lead — we don't force them through the same machine.
Every niche gets its own website, its own ad accounts, its own trained pixel. A roofing contractor gets leads from a brand that talks like a roofing consumer — not a generic lead form.
Insurance leads come through a brand built around protecting a family, not comparing prices. The consumer experience feels native, because it is.
Meta Ads, Google Demand Gen, TikTok and Microsoft Bing, run across a portfolio of accounts we own. Creative is tested continuously; landing pages are split by angle so the ad message carries through without a break.
If a campaign flops, that's our loss — not a line item on your invoice.
Leads arrive pre-qualified and exclusive to you. No shared leads, no resold junk. Bad contact data gets replaced. You pay a flat rate per lead — typically $50 to $150, depending on the niche and depth of qualification.
We also coach your team on the pre-call confirmation process, because that's where most lead money is lost.
As we build a lead database in your vertical, remarketing to aged leads produces volume at near-zero marginal cost. Every lead we capture today is a future remarketing asset.
Our cost-per-lead trends down while quality trends up — the pixel learns, the database grows, the feedback loop tightens.
Compare what you're doing now against the two alternatives — honestly, including the parts that don't flatter us.
| Retainer agency | Doing it in-house | Amui Media | |
|---|---|---|---|
| What you pay for | ✕ A monthly fee, regardless of results | ✕ Salary + ad spend, before the first lead | ✓ Delivered leads. No leads, no bill |
| Who carries the ad risk | ✕ You do — it's your ad account | ✕ You do, entirely | ✓ We do. We fund the spend |
| Time to first lead | ✕ 30–90 day ramp while the pixel learns | ✕ Months, plus a hiring cycle | ✓ Days — the brand is already running |
| Lead exclusivity | ✓ Exclusive, if the campaign works | ✓ Exclusive | ✓ Exclusive to one buyer per market |
| Sales training included | ✕ Rarely. Delivery ends at the lead | ✕ Only if you build it | ✓ Coaching is a condition of the deal |
| Your management load | ✕ Meetings, reports, firefighting | ✕ You now run a marketing department | ✓ A weekly metrics call |
| Who owns the asset | ✕ Nobody keeps anything when you split | ✓ You own everything you build | ✕ We do — the brand and pixel stay ours |
That last row is the honest trade. You are buying leads, not building an asset. If your goal is to own the marketing machine, build it in-house — we'll tell you so on the call. If your goal is booked jobs next week, this is the faster path.
Our filter is simple: the average deal in your vertical needs to clear roughly $1,500. Below that, per-lead pricing doesn't leave enough margin for either of us.
Life, health, final expense, Medicare. National scale, run under compliance-aware brand names.
Refinance, purchase, reverse mortgage. Rate-sensitive creative, refreshed as the market moves.
Roofing, solar, HVAC, decks, remodeling, pest control. Local brands, warm relationships, geographic exclusivity.
Personal injury and estate planning. High deal value, heavy qualification before a lead is released.
We're selective for a boring reason: a partner who doesn't follow up makes our leads look bad. Every partner commits to four things.
"It's not about better leads. It's about what happens before the call."
A client bought ten high-ticket leads. Six were delivered. Three booked calls almost immediately. Zero showed up.
When we dug in, the cause wasn't lead quality. The client hadn't sent a single confirmation text between the booking and the appointment. Three real buyers, three empty calendar slots, and a client who was about to conclude that digital leads don't work.
We now embed coaching into the partnership from day one. If you sell, we'll get you leads. If you don't yet, we'll teach you how.
If a lead has invalid contact data — wrong number, dead email, a name that doesn't exist — flag it in the shared sheet and we replace it. We don't guarantee that a real person will buy from you; nobody honestly can. We guarantee that what we hand you is a real person who asked to hear from you.
These are the targets we manage to, reviewed with you weekly. When a number slips, it's a conversation — not a surprise on an invoice.
Benchmarks reflect results achieved by operators running this model — including a partner who closed $23,900 in lead orders within roughly two weeks of launch, and operations doing $140K/month in lead sales across Meta Ads, YouTube content and cold email. Your results depend on your close rate, your market, and whether you work the leads. We publish these as targets, not promises.
We spend our money to find people who want what you sell. You pay us when they raise their hand. We own the machine. You own the close.
Between $50 and $150, depending on the vertical and how deeply we qualify before releasing. Roughly $100 is the common average. The price is flat and agreed up front — there's no ad-spend markup, no management fee, and no monthly minimum beyond your lead order.
Exclusive. One buyer per lead. We take on 2–3 partners per vertical per market specifically so we never have to split a lead across competitors to keep everyone fed.
Flag it in the shared feedback sheet and we replace it at no cost. Invalid contact data is on us. A valid person who didn't buy is a sales conversation, and we'll have it with you on the weekly call.
Because most buyers have never worked digital leads and the failure mode is predictable: slow first response, no confirmation before the appointment, no second attempt. We've watched good leads produce zero revenue for exactly those reasons. Coaching protects your money and our reputation at the same time.
No — and we say so plainly. We own the domains, ad accounts, pixel data and funnels. That's what lets us carry the ad risk and price per lead instead of per month. If owning the marketing asset matters more to you than speed, building in-house is the better fit and we'll say so.
Days, not months, when we already run a brand in your vertical and market — the pixel is trained and the campaigns are live. If we have to launch a new brand for your market, we'll give you a realistic date on the call rather than an optimistic one.
One weekly metrics call, plus keeping the shared feedback sheet current. Everything else — creative, media buying, funnel maintenance — is ours.
If you can close, and you're in one of our niches, we have leads ready now. If we're not in your market yet, stick around — we launch new verticals every quarter.
Applying costs nothing and commits you to nothing.
Tell us your vertical and market. We'll email you when we have volume there — and nothing else.